Founded in 1999, the company is the largest independent publisher of scientific journals in Northeastern Europe. While specializing in engineering science publications, its portfolio also includes medical, physics, and general science journals. Additionally, the company organizes a series of international conferences that draw speakers from over 30 countries.
The company’s goal was to enable scientists to focus on their research and the quality of their work, rather than worrying about grammar or being burdened by minor constraints when uploading their papers.
Previously called JVE Journals, now the company is seen as Extrica. We renamed it after the word ‘extricate’, which means to free someone from difficulty. Thus, it resonates with the company’s goal to innovate toward scientific solutions and simplify publication processes. As a result, it is visible through their new look — the main accent in the name is the letter X, which is the most dynamic and expressive among others. It can take upon many shapes and forms, yet, at the same time, with an almost brand-less visual approach, it can give focus and help highlight Extrica’s leading cause – the content.
“The process of working with andstudio was very smooth and welcoming. I could feel a lot of personal contact that helped with recognising the pinnacle touch points for the company. Overall, andstudio is a super neat team of professionals in the field and knows how to deal in every aspect, from communication to deliverables.”
